These are the web pages of the Institute of Human Resource Management and Organizations (HRMO), W-9, belonging to the department for Management Sciences and Technology at the Hamburg University of Technology (TUHH). Our mission is to conduct outstanding research, to offer our students excellent lectures and seminars for a top-level education, and to ensure continuous knowledge transfer by frequently undertaking applied business projects with renowned companies. Our team is committed to improving the already excellent reputation of the Hamburg University of Technology (TUHH). Enjoy gathering additional information by surfing our web pages. If you have further questions, please do not hesitate contacting us.

Best regards, Christian M. Ringle

Recent Publications


Hair, J. F., Hult, G. T. M., Ringle, C. M., & Sarstedt, M. (2022). A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM). 3rd edition, Thousand Oaks: Sage. ISBN: 978-1-5443-9640-8

Sarstedt, M., Radomir, L., Moisescu, O. I., & Ringle, C. M. (2022). Latent Class Analysis in PLS-SEM: A Review and Recommendations for Future Applications, Journal of Business Research, 138, 398-407.


Basco, R., Hair, J. F., Ringle, C. M., & Sarstedt, M. (2021). Advancing Family Business Research Through Modeling Nonlinear Relationships: Comparing PLS-SEM and Multiple Regression. Journal of Family Business Strategy, 100457.

Becker, J.M., Proksch, D., & Ringle, C.M. (2021) Revisiting Gaussian Copulas to Handle Endogenous Regressors. Journal of of the Academy of Marketing Science, forthcoming.

Chaouali, W., Souiden, N., & Ringle, C. M. (2021). Elderly Customers' Reactions to Service Failures: The Role of Future Time Perspctive, Wisdom and Emotional Intelligence, Journal of Services Marketing, 35(1), 65-77.

Damberg, S. (2021, in press). Predicting Future Use Intention of Fitness Apps Among Fitness App Users in the United Kingdom: The Role of Health Consciousness, International Journal of Sports Marketing and Sponsorship.

Damberg, S. (2021). Wahrgenommene Reputation der Genossenschaftsbanken und nachhaltige Zufriedenheit ihrer Mitglieder-Kunden in Deutschland, Zeitschrift für das gesamte Genossenschaftswesen (ZfgG), 71(2), 70-89.

Hair, J. F., Binz Astrachan, C., Moisescu, O. I., Radomir, L., Sarstedt, M., Vaithilingam, S., & Ringle, C. M. (2021). Executing and Interpreting Applications of PLS-SEM: Updates for Family Business Researchers, Journal of Family Business Strategy, 12(3),10092.

Hair, J. F., Hult, G. T. M., Ringle, C. M., Sarstedt, M., & Ray, S. (2021). Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R., Cham: Springer.

Liengaard, B. D., Sharma, P. N., Hult, G. T. M., Jensen, M. B., Sarstedt, M., Hair, J. F., & Ringle, C. M. (2021). Prediction: Coveted, Yet Forsaken? Introducing a Cross-Validated Predictive Ability Test in Partial Least Squares Path Modeling, Decision Sciences, 52(2), 362-392.

Liu, Y., Ting, H., & Ringle, C. M. (2021). Appreciation to and Behavior Intention Regarding Upscale Ethnic Restaurants, Journal of Hospitality & Tourism Research.

Rasoolimanesh, S. M., Ringle, C. M., Sarstedt, M., & Olya, H. (2021). The Combined Use of Symmetric and Asymmetric Approaches: Partial Least Squares-Structural Equation Modeling and Fuzzy-Set Qualitative Comparative Analysis, International Journal of Contemporary Hospitality Management, 33(5), 1571-1592.

Saari, U. A., Damberg, S., Frömbling, L., & Ringle, C. M. (2021). Sustainable Consumption Behavior of Europeans: The Influence of Environmental Knowledge and Risk Perception on Environmental Concern and Behavioral Intention, Ecological Economics, 189(107155), 1-14.

Sarstedt, M., Ringle, C. M., & Hair, J. F. (2021). Partial Least Squares Structural Equation Modeling. In: Homburg, C., Klarmann, M., Vomberg, A. E. (eds.) Handbook of Market Research. Springer: Cham.

Ting, H., Cheah, J.-H., Lim, X.-J., Ringle, C. M., Liu, Y., & Leong, C.-M. (2021). Guest Editorial: Are They All the Same? A Rethink of Young Consumers through the Lens of Generation Theories, Young Consumers, 22(1), 1-9.


Cho, G., Hwang, H., Sarstedt, M., & Ringle, C. M. (2020). Cutoff Criteria for Overall Model Fit Indexes in Generalized Structured Component Analysis, Journal of Marketing Analytics, 8(4), 189-202.

Ghasemy, M., Teeroovengadum, V., Becker, J.-M., & Ringle, C. M. (2020). This Fast Car Can Move Faster: A Review of PLS-SEM Application in Higher Education Research, Higher Education, 80, 1121-1152.

Hwang, H., Sarstedt, M., Cheah, J. H., & Ringle, C. M. (2020). A Concept Analysis of Methodological Research on Composite-Based Structural Equation Modeling: Bridging PLSPM and GSCA, Behaviormetrika, 47, 219-241.

Nunkoo, R., Teeroovengadum, V., Ringle, C. M., & Sunnassee, V. (2020). Service Quality and Customer Satisfaction: The Moderating Effects of Hotel Star Rating, International Journal of Hospitality Management, 91, 102414.

Richter, N. F., Schubring, S., Hauff, S., Ringle, C. M., & Sarstedt, M. (2020). When Predictors of Outcomes Are Necessary: Guidelines for the Combined Use of PLS-SEM and NCA, Industrial Management & Data Systems, 120(12), 2243-2267.

Ringle, C. M., Sarstedt, M., Mitchell, R., & Gudergan, S. P. (2020). Partial least squares structural equation modeling in HRM research. The International Journal of Human Resource Management, 31(12), 1617-1643.

Sarstedt, M., Hair, J. F., Nitzl, C., Ringle, C. M., & Howard, M. C. (2020). Beyond a Tandem Analysis of SEM and PROCESS: Use of PLS-SEM for Mediation Analyses!, International Journal of Market Research, 62(3), 288-299.

Sarstedt, M. & Ringle, C. M. (2020). Structural Equation Models: From Path to Networks (Westland 2019), Psychometrika, 85, 841-844.

Sarstedt, M., Ringle, C. M., Cheah, J.-H., Ting, H., Moisescu, O. I., & Radomir, L. (2020). Structural Model Robustness Checks in PLS-SEM, Tourism Economics, 26(4), 531-554.

Schlittgen, R., Sarstedt, M., & Ringle, C. M. (2020). Data Generation for Composite-Based Structural Equation Modeling Methods, Advances in Data Analysis and Classification, 14, 747-757.